Rubin DHS Hotel
A well known city landmark in Kruševac, with a long tradition and a strong presence in the local hospitality scene.
Logo Design
Project Overview
Client: Rubin DHS
Industry: Hotel & Tourism
Timeline: 2 weeks (2024)
My Role: Logo Designer
Recently renewed through architecture and space, the hotel is entering a new chapter with a clearer and more contemporary direction.
Rubin needed a new logo and visual identity to align with the building’s renewed character and create a clear, confident brand expression.
The new system draws inspiration from the geometric patterns found on the hotel’s facade, translating them into a distinctive and cohesive visual language.
hotelrubindhs.rs
Design Solution
